Creativity is about the generation of ideas and divergent thinking.
I can tell based on the pictures, as a human we have 2 main sections in brain which are, right and left. Our right brain is divided into 4 sections like we can see the information from the picture.
Generally, Right-brain thinks creatively and left brain thinks logically. And most designers and creative professional use right-brain in the creative process. However, being successful takes more than being good at what we do. The function of left-brain is showing build a personal brand and making your presence felt.
Without creativity, humanity would still thrive in caves. There is no argument against creativity being an important aspect of our society, there is, however, a question whether creativity is spawned by mental disorder. Albert Einstein came up with ideas that seemed impossible or eccentric. Froyd’s psychology Theorems were laughed at, but now widely used and accepted. Both men were highly successful with their work. Einstein was considered a slow person and mentally in capable by his teachers. Froyd was an excellent student and was considered above average in all his school work. Both men were labeled as geniuses, and both men suffered from some kind of depression. Creativity must go beyond the bounds of what already is known or deductible by reason. It is creativity that is the soul of the inventor, painter or poet. Creativity is not equal among most people and in fact is hindered by self censorship, that inner voice of judgment that confines our creative spirit within the boundaries of what we deem acceptable. Creativity is the generation of novel, useful, and predictable ideas that may meet perceived needs or respond to opportunities for the organization. In other words; creativity is seeing analogies where no one else sees them. Actually creativity is the essential first step in innovation, which is vital to long term organizational success