Without creativity, humanity would still thrive in caves. There is no argument against creativity being an important aspect of our society, there is, however, a question whether creativity is spawned by mental disorder. Albert Einstein came up with ideas that seemed impossible or eccentric. Froyd‘s psychology Theorems were laughed at, but now widely used and accepted. Both men were highly successful with their work. Einstein was considered a slow person and mentally in capable by his teachers. Froyd was an excellent student and was considered above average in all his school work. Both men were labeled as geniuses, and both men suffered from some kind of depression. Creativity must go beyond the bounds of what already is known or deductible by reason. It is creativity that is the soul of the inventor, painter or poet.
Creativity is not equal among most people and in fact is hindered by self censorship, that inner voice of judgment that confines our creative spirit within the boundaries of what we deem acceptable. Creativity is the generation of novel, useful, and predictable ideas that may meet perceived needs or respond to opportunities for the organization. In other words; creativity is seeing analogies where no one else sees them. Actually creativity is the essential first step in innovation, which is vital to long term organizational success.
The Creative Process: Creativity is a complex process and it is really a part of most non-programmed decisions. Creativity is not something which can be saved for special occasions.